About the Women's Board
The goal of the Car Care Council Women's Board is two-fold: To encourage women to become active vehicle maintainers; and to promote career opportunities for women in the automotive parts and service industry.
The Women's Board is comprised of professional men and women who are dedicated to getting information to female audiences concerning educating women about car care and encouraging young people to investigate "automotive" as their career choice.
Our members include motor sports figures, service shop owners, writers, association and company executives and consultants.
The Women's Board educates women and young people about automotive careers, proper vehicle maintenance and safety.
Other areas in which the board is active include:
Automotive Communications Awards (ACA)
This awards reception, held during AAPEX in Las Vegas, rewards companies/agencies who
provide automotive information to women through outstanding advertising, marketing and PR efforts.
Women’s Board Scholarships
The Women’s Board awards annual scholarships to a female students studying to enter the
aftermarket. Scholarships are presented during the Women’s Board reception during AAPEX.
Distribution of information
The board uses conventional media, industry trade shows and women’s consumer shows to spread the message to women about car care and automotive careers. The board distributes a bimonthly newsletter titled Women on Board, full of information about women in the industry.
Car Care Clinics
The WB provides members with a guide to hosting a successful women's car care clinic.
Girl Scout Badges
An automotive badge workshop has been developed for Girl Scouts to learn the importance of vehicle maintenance and safety.
