A new social network, Pinterest.com, has businesses wondering if they should invest in creating and managing yet another social networking profile. The Car Care Council, an early adopter of this social networking site, saw a very positive response. Repair shops, other local businesses and consumers immediately joined and starting “re-pinning” from many boards, including “Car Care Council Spreads the Word,” a board featuring tips picked up by many supporters or “Car Care Council-About” featuring information on the Council including how to order a car care guide. In less than two months, Council boards picked up these many followers:
- Car Care Council – 61 followers
- Car Care Council Spreads the Word – 60 followers
- Car Care Events – 54 followers
- I Love My Car Photo contest winners – 53 followers
Though the Car Care Council launched the profile with a photo contest, now is great time for any aftermarket business to join in honor of National Car Care Month. The Car Care Council has launched a new board (#NCCM2012) which will featuring bi-weekly tips for consumers here: https://pinterest.com/carcarecouncil/april-national-car-care-month-tips/. Happy Pinning!
The Car Care Council is the source of information for the “Be Car Care Aware” consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. Connect with the Car Care Council: